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BUS Advertising
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1. Benefits of Bus Advertising 

Reaches all parts of the city and beyond  
  • Over 860 buses moving around Klang Valley (approx. 980 housing estates) 
  • Reaches at least 77 million people a year
Large and noticeable 
  • Large bus sizes make advertising powerful, attention grabbing and hard to ignore
Long operating hours 
  • 6am to 12 midnight, ensure advertising is constantly shown to the public
Relevant 
  • Ideal for tactical short to medium term communication strategies. Selected routes, demographics and geographic targeting possible

2. Bus Advertising Media Reach

RapidKL 
  • 820 buses 
  • 151 routes 
  • 3.5 mil per month average 
RapidPenang
  • 315 buses 
  • 52 routes 
  • 2.5 mil per month average 
RapidKuantan
  • 126 buses 
  • 16 routes 
  • 450,000 per month average 


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